Hello! The Travel PR Blog is using DISQUS, a powerful comment system, to manage its comments. Learn more.
Community Page
- www.thetravelprblog.com Jump to website »
-
Subscribe -
Community
-
Top Commenters
-
Popular Threads
-
Recent Comments
- Interesting I will check this site and hope to find good things about it
- I agree on the power of blogging. it is the future of online information
- Thanks Neil for sharing
- Can five star hotels afford to be superior? They should always project to be superior or else they will not attain what they already were.
- Interesting setup! I wonder where you placed that blog? On the site of the hotel itself, separate under it's own domain, or on the wordpress site?
1 year ago
Mobile does seems to be everywhere at the moment, if only because mobile phones themselves are everywhere at the moment!
There is a lot of nonsense talked around all new technologies, admittedly, and mobile is no exception. I covered a business travel conference recently when a consultant - specialising in mobile - told a room full of independent bricks and mortar business travel agents to start bluetooth advertising. People just don’t buy business travel in that way, but the room gushed and I’m sure the consultant is doing well out of it!
But that’s not to say the high street leisure agents shouldn’t be looking at keeping in touch with clients through SMS or the other freely available mobile phone functionalities you mention.
And the big OTAs in the States are doing some very high-end customer service initiatives using mobile. Kayak has also said that mobiles are very much part of its long-term thinking for Europe.
I also think that because of the WAP debacle, mobile has to work even harder to prove itself as a viable channel for travel suppliers. And that is a good thing.